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Critical Mention, Inc., the leading Web-based television search
and monitoring service for corporate communications and business
intelligence professionals, today announced a marketing partnership
with MacNeil/Lehrer Productions, producers of the PBS program
NewsHour with Jim Lehrer. Under the agreement, MacNeil/Lehrer
Productions will receive a partnership fee based on the usage
of clips from NewsHour with Jim Lehrer within Critical Mention's
TV search services. This relationship underlines Critical Mention's
commitment to partnering with the world's most prominent broadcast
and cable news providers to help them expand their content distribution
and generate revenue in online applications. "Besides
providing business and government leaders our clients with
the most comprehensive online TV search service available
today, it is our goal to extend the model to enable content
producers and broadcasters to participate in the explosive
revenue opportunities of aggregated video searchbe paid for
their content." said Sean Morgan, CEO of Critical Mention.
"We look forward to providing MacNeil/Lehrer Productions
with a new revenue opportunitiesy as video search and related
services become pervasive online."
Close to 3 million people tune in to The
NewsHour each weeknight (1.1 HH rating) and close to 8 million
unduplicated viewers watch at least one night a week. In addition,
the Erdos & Morgan Opinion Leader survey ranks The NewsHour
first among all television news programs as the most credible,
most objective, most influential and most current news program
on television.
"People look to the NewsHour to get
the full story and information about what's going on in the
world. We're very pleased to have Critical Mention distributing
our program to corporate and government organizations in a
new way," said Dan Werner, president of MacNeil/Lehrer
Productions.
About Critical Mention
Critical Mention Inc., the most comprehensive
Web-based television search and broadcast monitoring service,
is changing the way corporate communications and business
intelligence professionals search, track and view critical
information from television news. The company's CriticalTV
platform provides real-time monitoring and email alerts for
organizations that require up-to-the-minute news about their
company, customers and competitors. CriticalTV allows users
to easily find a video clip online immediately after its broadcast;
instantly share the clip within a workgroup via secure video-email
or a private video gallery; and order a professional transcript
or hard copy online. Critical Mention currently serves more
than 150 clients, including Fortune 500 companies and market
leaders in corporate communications, financial services, professional
services, non-profit and government industries. Founded in
2002, Critical Mention (www.criticalmention.com)
is privately held, with headquarters in New York City.
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