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Clairvoyante has selected Young & Roehr
Group as its agency of record to develop and implement its
international
communications initiative.
Clairvoyante, headquartered in Cupertino,
Calif., develops and licenses unique pixel architectures and
algorithms to
the flat-panel display industry. The company's proprietary
PenTile
Matrix family of subpixel rendering technology optimizes the
performance
of next-generation LCD displays, enabling breakthrough performance,
including higher resolution, increased brightness, lower power
and lower
cost.
Young & Roehr Group, a business-to-business
marketing communications agency,
is working with Clairvoyante to raise awareness for the company
and its
technology among key target audiences, including display and
IC driver
manufacturers, original equipment manufacturers (OEMs) and
original design
manufacturers (ODMs). As part of the engagement, Young &
Roehr Group is
providing media relations activities, tradeshow support, and
ongoing
strategic counsel for Clairvoyante's international communications
programs.
Young & Roehr Group is currently spearheading the introduction
of
Clairvoyante's new PenTile RGBW subpixel rendering technology.
"Young & Roehr Group is uniquely
qualified to lead our communications
efforts," said Joel Pollack, president and CEO of Clairvoyante.
"Their
understanding of electronic components, and display technology
in
particular, is exceptional."
"We welcome our partnership to support
Clairvoyante in attaining its
business goals," said John Bistolas, managing partner
of Young & Roehr
Group. "Clairvoyante fits well with our portfolio of
global technology
clients."
Learn more by visiting www.young-roehr.com
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