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Media Logic,
an integrated marketing communications firms based in New York,
has forged a strategic alliance with Minneapolis-based Pinnacle
Worldwide, a global network of public relations providers.
The alliance enables Media Logic to further enhance its global
public
relations reach - providing its business-to-business clients
with the
resources of in-country public relations practice leaders.
"We're excited about the expanded
PR capabilities that this alliance
affords us. Being on the ground working with key media, virtually
anywhere in the world is a tremendous benefit to our clients,"
said
David Schultz, president of Media Logic. "We had a great
experience
working with the Pinnacle partner in South America and we
look forward
to a long term, mutually-beneficial relationship with the
entire
network," he said.
"Pinnacle Worldwide is pleased to formalize our alliance
with Media
Logic and looks forward to providing local knowledge, specialized
expertise and world-class public relations resources to Media
Logic's
business-to-business clients," said Ronald Hanser, president
of Pinnacle
Worldwide.
Pinnacle Worldwide is an international corporation of independently
owned public relations firms with more than 60 offices around
the
globe.
Media Logic is an integrated marketing
communications firm specializing
in brand development, direct marketing, advertising, promotion,
public
relations and interactive services.
Founded in 1984, Media Logic is
headquartered in Albany, N.Y. with a West Coast office in
Oakland,
CA.
With annual capitalized billings in excess of $63 million,
the
agency provides marketing services in consumer/financial,
business-to-business and higher education for a wide range
of clients,
including Visa, Trans World Entertainment, MVP Health Care,
NYSEG/RG&E,
Fortitech, Marley Cooling Technologies, Plug Power, Binghamton
University, The Johnson School at Cornell University and Purchase
College.
Media Logic is ranked as one of the nation's top 200 advertising
agencies.
Visit www.mlinc.com for
more information.
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