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Berushka has found a small niche where they have been
able to provide affordable press release distribution
and marketing materials to firms previously unable to
even send out a press release. Costs range from $1,500
for one press release with specifically targeted distribution
to annual contracts for single monthly press release
ranging from $12,000. Comparing the cost of a $60,000
a year marketing person, Berushka Media has helped firms
get the word out with minimal capital investment. "Our
typical client is the small to mid-size firm that is
either not ready to hire marketing staff or has marketing
staff already too over-burdened to generate publicity
for their own recent work" said Lilian Chiu firm
founder. "Increasingly, mid-size firms are unable
to compete with the large national firms' marketing
machines, even though they are uniquely qualified for
certain types of projects" adds Mrs. Chiu.
Berushka Media was founded on the work ethic of the
"ladybug," "one ladybug can devour over
1,500 competitor bugs in one night, we hope to empower
our clients with the same success rate" tells Lilian
Chiu, founder. Berushka Media presently serves the local
architectural community,but is currently in negotiations
with several real estate development companies to bring
this public relations model to the forefront of the
real estate and development community. We hope to bring
this public relations model to local law firms in the
near future.
Berushka Media is an option for any firm looking to
celebrate a special event whether a commission, an award,
a recently completed project or case, etc. Our fee structure
allows you to log on to the web site "www.berushkamedia.com"
and purchase via credit card the press releases or marketing
materials that you wish all using "ecommerce shopping
cart" technology. No need for long presentations
and anymore wasted time, when a press release is needed
you simply go on to the web site, purchase your release
and a representative will call you within the day to
schedule a meeting to discuss your needs.
"We have become very successful at assisting clients
in targeting specific market sectors, in most cases
we operate as the firms' in-house marketing department
at a cost of pennies to the dollar from what a full
time Marketing Director or full scale public relations
company would cost" said Lilian Chiu. "Our
goal is to empower our clients' not burden them with
ever changing marketing costs."
Berushka Media can be reached at 305.338.2407 or by
visiting our web-site www.berushkamedia.com.
About Berushka Meida
Berusha Media is a public relations firm specializing
in affordable press release distribution and media penetration
through a unique public relations model that allows
the client to purchase press releases and services on
an as-needed basis. The firms' founder and creative
director Lilian Sackman Chiu has over 17 years of experience
in marketing and public relations. For over 12 years
she served as Principal and Marketing Director for the
award winning firm of Sackman2 Architects and Planners.
Most recently she served as Director of Marketing for
Perkins+Will's Miami office, the firm routinely is ranked
among the world's largest architectural firms with over
1,200 professionals on staff. While attending the University
of Miami School of Law she re-discovered her love of
the principles of marketing and public relations and
now provides these services fulltime to the local community.
Typical clients include architectural firms; law firms;
condominium projects; and real estate development companies.
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